Anyone who follows me on twitter knows that a huge percentage of my tweets are retweets of theatre-related stuff from across Canada. When a conversation piques my interest I join in (I’d have been all over the #auddev but for, well, the long story I wasn’t going to bore you with earlier) but the lion’s share of what I put out there are things that catch my eye about Canadian theatre.
For instance, I re-tweeted things about this round-up of the #auddev talk, and I think I may have even managed to retweet a thing saying it was going to happen.
I often wonder if that make my feed boring, but then if I haven’t been tweeting for a while I get notes from people asking where I am. Or, for instance, some arts council was asking for help on something at some point and I retweeted it. The next day I got an email from them to say thank you very much, and that 3 different people came forward to offer help citing my retweet as what had let them know the council needed the assistance.
That said, if there were others retweeting everything they saw about theatre in Canada that seemed interesting, I’d probably back way off on my retweeting, because once you have multiple people retweeting everything their feeds look identical and there isn’t a point to it.
Oh. Look. I think I managed to just ramble without adding any particular commentary or asking any specific question. Cool. That’s skill that is…
]]>In regards to audience development and marketing via the twitterverse… well… it sometimes seems like a bit of a circle jerk. Cross promotion is great and all, but the relentless “Congrats on your dress rehearsal/opening/good review/run/closing” from one theatre company to another can be a bit annoying. I’d rather the web and social media be used for actual discussion (thanks Praxis!) than just mindless promotion. Maybe twitter and SM can be used to to provide the audience with the sort of contextual materials we expect in the program. At least that way we’d have a chance to read it leisurely before the lights go down.
]]>